OMG, Pop Culture — By Dave on 2012/05/26 2:56 AM
To promote the DVD release of ‘Frozen Planet’, BBC partnered with Appshaker for its first Augmented Reality Tour in the USA. Visitors of three malls in New Jersey, Illinois and California had the opportunity to watch themselves on a giant screen and interact with virtual polar bears, orcas, penguins and seals. It looks as awesome as it sounds:
BBC Frozen Planet Augmented Reality, NJ, IL, CA – USA by Appshaker from Appshaker Ltd on Vimeo.
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